Winshuttle Webinars

How Coca-Cola Hellenic Bottling Company Cut Product Launch Process Cycles by 56%

Learn how they digitised 28 disparate, inflexible processes into one agile solution.

Date:  27th April, 2021

Time: 10:00 BST | 11:00 CEST FIND YOUR TIME ZONE

Can't make it? Register and we'll send you the recording!

Coca-Cola Hellenic Bottling Company (CCHBC), one of the largest bottlers of The Coca-Cola Company, produces and markets thousands of products sold under more than 200 brands. This high number of products combined with organic growth, frequent acquisitions, and constant demand for new flavors and packaging variants translate into around 300,000 product launches annually. And that number is growing.

Join our webinar to hear how CCHBC digitised and transformed their SAP launch processes with Winshuttle’s NPI (New Product Introduction) solution. Learn how they went from 28 disparate, inflexible processes to one agile solution – cutting launch cycles by 56% and allowing for:

  • An agile launch platform to keep pace with business changes
  • Accurate, centralised SLA tracking and billing
  • Improved product data quality
  • Predictable, auditable, and repeatable processes
“The ability to dynamically link processes to collect data across multiple objects in a single end-to-end solution enabled us to automate much more of our launch process than just creating material master records in SAP.
- Georgi Nenchev, Coca-Cola Helenic Bottling Company


Heather Oebel

Enterprise Solutions Manager


Georgi Nenchev

Applications Manager & Solutions Architect

Coca-Cola Helenic Bottling Company